Right now, collectors, fans, and secondary market arbitrageurs all queue for limited release drops, merch, and event tickets. These queues are objectively simple barriers to entry and the organizations that provide whatever it is people are queuing for make no money on anything except for the product being sold in that single transaction.
This is going to change soon. I believe that by 2030 we will see paid queues by livenation/ticketmaster that do nothing more than put you in a line, with no guarantee of access to whatever the product is.
My evidence for this is a phenomenon that already occurs in the merch collection and ticket secondary markets. This is called a "razz", or "razzing". People will obtain an item, and they will put the item on the market for sale. They will offer 20 numbered "slots", and each slot costs some amount. So, 10 @ $20 means that 10 entries are available for this item, and when all slots are filled, the seller receives $200, and the holder of the winning number slot, (1-10 in this case, let's imagine slot 8 wins), drawn randomly out of the available quantity of entries, will receive the item.
My secondary evidence for this is the new Tesla roadster. They are currently taking deposits on these roadsters, and the fine print says that the product may never be delivered. Third is kickstarter. People give money for the potential of a great product, but Kickstarter never guarantees people that fund projects anything.
All of the above situations leave people without their money, but the potential of obtaining a prestigious item or going to a prestigious event makes the risk- and the 'minimal' money loss they experience worth it, because when they 'hit', they will be amongst the most prestigious item holders for a certain fanbase or group.
My prediction is that this is going to be gamified by Ticketmaster and a few other large volume ticket sellers and trendy product manufacturers. Ticketmaster isn't going to hide the small print. Trendy items that blow up in popularity overnight will not hide the small print. They will encourage people to buy access to the queue and market it as prestigious, and call into question the fandom or dedication or prestige of those who might be on the fence to convince them the risk is worthwhile. (as a further MMW, I think that the receipts for paying for this queueing will become a status symbol as well to those seeking validation within fan communities.)
I think we will regularly see paid for queues by a date of January 1st, 2035. Mark my words that by 2035, the top 5 concerts, best selling albums, and streetwear companies will all be paid queue markets, and the merchandise for the top artists will also have paid queue drops for anything other than the most basic items.